January 7, 2019
Plymouth Meeting, PA — Effective today, national mortgage lender New Penn Financial, LLC has changed its name to NewRez LLC (NewRez). Founded in 2008, the company was acquired by New Residential Investment Corp. in July 2018. The name change reflects the close alignment between NewRez and its parent company and the combined organization’s commitment to helping homeowners, investing in communities, and bringing value to its customer relationships and strategic partnerships.
“This rebranding marks the completion of our transition into the New Residential family and the beginning of a bright new chapter for our entire organization,” said Kevin Harrigan, President and Chief Executive Officer of NewRez. “The launch of our new name and the unveiling of the NewRez brand is also a perfect opportunity to establish new brand pillars that demonstrate our continued commitment to supporting the dream of home ownership.”
These four brand pillars articulate the mission behind the NewRez brand and our focus on our customers:
We genuinely care about helping customers and treating them with respect. We spend time getting to know their needs to find the best possible solution for them.
We’re continually adapting to changing market conditions with a broad portfolio of innovative products that address more of our clients’ real needs.
Technology streamlines the approval process, improves the customer experience and reduces cost – all without replacing the human element.
Through charitable contributions, outreach and active participation, we are deeply invested in the health and vibrancy of communities across our country. We support the dream of home ownership and help others thrive.
“It is our goal to offer a wide breadth of industry-leading products, supported by a loan process that blends both human interaction and the benefits of technology into an unparalleled customer experience,” said Dena Kwaschyn, Chief Fulfillment Officer. “While our name is changing, our focus on innovation and delivering the best possible customer service remains the same.”
Find more information about the NewRez brand and the company’s product offerings at www.newrez.com.
NewRez LLC (NewRez), formerly New Penn Financial, LLC, is a leading nationwide lender that focuses on offering a breadth of industry-leading products, supported by a loan process that blends both human interaction and the benefits of technology into an unparalleled customer experience. Founded in 2008 and licensed to lend in 49 states, NewRez is headquartered in Plymouth Meeting, Pennsylvania and operates multiple lending channels, including Wholesale, Correspondent Lending, Direct-to-Consumer, Retail, and a network of Joint Venture partners. NewRez is a Shellpoint Partners company and a member of the New Residential Investment Corp. family. More information is available at newrez.com.